Site Optimization: The Tools Of The Trade
SEO tools, which ones do you buy? I have been asked this question many times. When you have a site ranking high in the search engines you get asked these little questions. I use a whole list of tools so I can’t share them all, but I will tell you some main tools you need to get started in SEO and to start moving your site up. Once you start moving you can buy more expensive tools.
The first tool that everyone needs is something to do keyword research. You can use a complex tool like Wordtracker or I like to use the Google Adwords Keyword Tool. I mean first of all the Google tool is free. On top of that it really gives me the info I am looking for. I don’t need all the how complex is getting to the top information, I just need the number of searches that are done.
Probably after keyword research the most important thing you will need is some tool that will help you build links. Anything from a tool that helps send emails to webmasters requesting links to a tool that actually builds links for you. There are also a lot of courses out there that teach you link building strategy. You need to get as many of these tools as you can.
The next tool that I think you will use the most is a tool that tells you where you rank in Google. I use a free tool that will tell you where you rank in Google as long as you are in the top 1000. This tool is free and it is an excellent thing because I can literally monitor where my pages are in Google and see any progress or results from search engine work I have done.
To conclude there are a lot of tools for SEO and you have to wade through the sales letters to find out if they will truly help you. Most people that sell SEO tools are SEOs and internet marketers themselves and they make money by selling their tool. Make sure the tool is of value to your methods of SEO before spending the money. Like I said earlier I really thing courses on link building are your best deal.
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